Plasmaide

Project Type

New Business

2023

Sydney, Australia

Links

This project consists of logo design, branding, visual identity and packaging design for Plasmaide's human movement & performance products that improve your overall blood health. This brand identity focuses on Plasmaide's core values: movement, speed and health. This is a plant-based liquid made with natural and clean ingredients that comes in Orange and Strawberry-Watermelon. Built from the shape of the heart icon, the pattern is made up of a series of colors and scenes. It acts as a huge par core park reflecting endurance, constant flow and movement.  

Credits
 

Lead Brand Designer

Kelsey Cowan

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Creative Director 

Jeff Dickens

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Brand Strategist

Krissi Karren

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Creative Accounts Manager

Taylour Cannon

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